Blog 16: Advisory Meeting #2

EQ: How can an editorial publisher produce a quality yearbook?
Answer #2: Utilize good photography techniques to capture peak moments that happened during the year.

1. Photography is a vital component in the yearbook, since a yearbook is more commonly or generally known for it's photos of the student body and what happens during the school year.
• Example: People want to see a photo of them or their friends, not a photo of, say, a desk or the teacher during a boring lecture.
2. Good photography techniques lead to better quality photos that will capture the peak moment of an event or events, that can later be used in the book.
• Example: Having a dynamic photo capturing a person mid-kick during a soccer game is better than a photo that doesn't display that type of action/dynamic. The reader should look at a photo and feel as if they are right there when the event happened. 
3. Using good photography techniques will benefit the staff in their photo-taking skills. In other words, using good photography techniques will help staff members develop creative skills that will help them in other projects aside from the yearbook.
• Example: Getting staff members used to using the rule of thirds, where an image is slightly off center. This can come in handy when taking photos in general, or is also when drawing, painting, and other creative mediums.

Resources:

• Sanders, Dolores. "Photography." The Yearbook Bible. By Mimi Orth. 4th ed. Charlotte: Herff Jones, 2012. Print.
• Interview #2 with Rebecca Chai

Concluding Sentence: Utilizing good photography techniques lead to better quality photos that will be vital in the composition of a yearbook, captures the peak moments and events that occur during the year, and benefits the staff's skill sets for future creative endeavors.